Week 6 – The week of February 11th – 15th: Paragraph alignments & correcting paragraph alignment spacing issues
In class
***Letter spacing, tracking, & kerning: 20 minute sprint***
BREAK
TOGETHER: In class assignment — Paragraph spacing practice
Open the in-class practice file here:
Click here to download/open the document in Indesign. We will be practicing paragraph alignments and correcting spacing issues.
In class assignment —
Click here to download practice file for letter, word, line spacing. Follow the directions within the file and print out your file when you are done and bring it to class next week.
BREAK
Final homework review in small groups. Project 2 is due next week.
HOMEWORK
Part 1: In a separate layer in your file, label what typeface classification your product name belongs to and label the parts of type anatomy listed below. Print out an extra copy of your product name with the layer of labels visible.
Typeface classification
Baseline
Median
X-height
Cap-height
Ascender height
Descender height
Mark the stress (if your typeface has it. Many sans serif typefaces have no apparent stress)
****Label at least TWO aspects of anatomy for EACH letter just in your product name.*****
Part 2: Refine and finish your design. Remember to work on your letter, word and line spacing. Bring color print outs of:
Your mood board
Your first iteration
Your final project
Your typeface classification/anatomy
READINGS AND LINKS
Lynda.com: Working with left aligned type, justified type, and centered type.
Week 1 - The week of January 7th
Week 2 - The week of January 14th
Week 3 - The week of January 21st*
Week 4 - The week of January 28th
Week 5 - The week of February 4th
Week 6 - The week of February 11th
Week 7 - The week of February 18th*
Week 8 - The week of February 25th
Week 9 - The week of March 4th
LECTURES
Type History & Type Classifications (pdf)
General Overview: Choosing Typefaces (pdf)
A Closer Inspection: Choosing Typefaces (pdf)
Subtle Details: Font Combinations (pdf)
Practical Advice for Chosing Typefaces (pdf)
Things to look for in Body Text and things to look for in Headlines (pdf)
RESOURCES
Letter Anatomy Cheat Sheet (pdf)
Letters Anatomy Definitions (pdf)
Creative Brief/Design Brief (pdfs)
Creative Brief AIGA sample (pdf)
Brainstorming Techniques (pdf)
Style/Concept Board Template (.indt file)
Elements of an identity dissected...
How to choose typography for a brand...
Kerning/Leading Key Commands (pdf)
Setting up typographic space–Indesign (pdf)
19 Top Fonts in 19 Top Combinations (pdf)
SITES OF INTEREST
16th Century Letterpress Printing
Typography that works: Ellen Lupton
Mood Boards: Dressing for different...
Wordmark (view your loaded fonts)
Adobe Capture App
Scanner Pro App
Typeface Design Resources & Tutorials
8 famous fonts and the designer who made them
LETTERERS
Jessica Hische and Erik Marinovich —
Title Case Video
TYPE DESIGNERS:
FOUNDERIES:
InDesign Typography (Lynda.com course)
Metrix Create Space Laser Cutter Specs
The Dieline
Packaging of the World
Packaging Design Archive
Packaging of the World Pinterest
Packaging Design Served
Lovely Package
CreateId